Position Description
Press Duke University Press
Category
Marketing and Sales
Title
Books Publicity Assistant, Duke Univ. Press

Description

https://www.dukeupress.edu/Careers/jobDetail.php?jobId=328

Duke University Press is seeking a Publicity Assistant to assist the Publicity & Advertising Manager in implementing publicity and social media campaigns for 140 books per year.

If interested please submit the University-required electronic application, including your résumé and cover letter, before close of the position at Noon on Monday, Nov. 19th, 2018.

Job Responsibilities:

I. Publicity Program

  • Prepare review lists for approximately 140 books per  year in a wide range of subject areas, focusing especially on scholarly, non-trade books
  • Research new and niche journals, and other venues for titles as necessary
  • Establish and maintain media contacts with scholarly journals; serve as backup contact to Publicity & Advertising Manager for national media (magazines, radio, TV, newspapers); send review copies to media as needed and provide cover and interior art per request
  • Establish and maintain contact with Duke University Press authors
  • Prepare pre-publication page proofs for print and electronic distribution
  • Assemble print and electronic press materials such as one-sheets, press releases, and author email fliers
  • Assist in maintaining publicity contacts and publicity results in Title Management database, in consultation with Publicity & Advertising Manager
  • Process incoming reviews, including sending to authors and selecting excerpts for website and metadata feed
  • Assist in preparing annual publicity reports
  • Train student workers and coordinate their tasks of processing of reviews, updating of publicity database, and sending out review copies
  • Manage Marketing and Sales Group magazine subscriptions including renewals, billing, and routing
  • Pay and track publicity-related invoices
  • Maintain expertise in media and assess media trends by reading relevant periodicals, online newsletters, listservs, and discussion groups; keep up with current events in order to rapidly deploy authors as media experts

II. Social Media Marketing Program

  • Plan and write regular blog posts related to books content; solicit blog posts from authors and press staff; attend monthly blog planning meetings
  • Upload introductions of books to Duke University Press website and post links on Facebook and Twitter
  • Post images of book covers to Pinterest
  • Manage the Press’s Instagram account; create content (both images and captions); schedule and post content; lead brainstorming sessions for content ideas; track analytics
  • Assist authors with their own social media promotions; amplify author efforts on our DUP networks
  • Post links to reviews, interviews, and other books-related content to Twitter
  • Assist Publicity & Advertising Manager in keeping featured website content up-to-date
  • Keep current on social media trends and tools

III. Other General Duties

  • Attend weekly marketing launch meetings
  • Travel to represent the Press at academic meetings, as needed and requested
  • Serve on the Press’s internal task forces and working groups, as needed and requested

EDUCATION/TRAINING:  Strongly prefer someone with a liberal arts degree, familiar with and able to translate difficult academic content.

EXPERIENCE:  Work requires two years of experience as a marketing assistant or a related position.  OR AN EQUIVALENT COMBINATION OF RELEVANT EDUCATION AND/OR EXPERIENCE.

E-mail
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Posted
2018-11-17