Hosted by the Professional Development Committee
What does it mean to be a “global” university press? What strategies and tools can university presses use to reach international audiences? And what are the main challenges and opportunities associated with building global audiences? This panel aims to answer these questions through a discussion with an international rights manager from a U.S. university press and marketing manager from an English-language university press located in the Middle East.
Panelists:
Angelica Lopez Torres, International Rights Manager, University of Texas Press; Suzan Kenawy, Marketing Manager, The American University in Cairo Press
Moderators:
Steven Rodríguez, Scholarly Acquisitions Editor, Vanderbilt University Press; Kelly Fattman, Senior Director, Sales, Marketing, and Business Development, Harvard Education Press; Rebecca Carhart, Academic Production Editor, Intervarsity Press